Lessons From Sports Podcast
Lessons From Sports Podcast

Lessons From Sports

A podcast about sports, life, and business.

Personalities from across the sports world join former San Diego Padres CMO and now CUENTO Co-Founder, Wayne Partello, to discuss how they’ve leveraged lessons from sports in their personal lives and professional careers.

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Latest Episode

February 21, 2024

42 minutes

For today’s episode, Wayne has a long-time friend and fellow radio success story Frankie V join him. While they ended up taking different paths from that original first radio gig, they both have had impressive careers that landed them in San Diego. Listen to the full episode to learn more about Frankie V and some of the lessons he’s learned throughout his journey.

February 7, 2024

42 minutes

In the latest episode of Lessons From Sports, Wayne Partello connects with his longtime friend, Rob Bradford. Wayne takes listeners on a journey through Rob’s career trajectory, exploring the pivotal moments that led him to discover his true passions and pursue genuine happiness.

January 24, 2024

44 minutes

In this week’s episode of Lessons From Sports, Wayne invites fellow advertising and sports marketing veteran Ryan Berman to join him. Ryan Berman brings two decades of experience in the advertising industry. From getting started in New York City to his entrepreneurship journey of starting his own agency after moving to San Diego, Ryan’s story includes various highs, lows, and valuable lessons learned along the way.

January 10, 2024

42 minutes

In this inaugural episode, Wayne connects with his long-time mentor Jim Rushton, currently with the Los Angeles Chargers. Jim’s diverse career, from the radio business to IBM, showcases his global impact in helping sports teams leverage information and technology for enhanced marketing and revenue generation.